Index Page :> About Us :> Privacy Policy :> Terms & Conditions :> Place Your Link :> Add Your Article

Search:



		Home Family & Garden

		Software & Networking

		Drink & Food

		Business & Commerce

		Children

		Automobile & Automotive

		Recreation & Entertainment

		Law & Politics

		Finance & Investment

		Self Enhancement

		Games & Play

		Research & Science

		Relationship & Lifestyle

		Online Shopping

		Travel & Accommodation

		Employment & Careers

		Art & Culture

		Medical Care

		People & Communities

		Estate & Realty

		Academics & Education

		Sports

		Health & Hygiene

		News & Media

Index Page » Business & Commerce » Customer Service

7 Business Growth W.O.W.? Tactics for Increased Market Share

Here are Seven Business Growth W.O.W.? tactics for increased market share that you can deploy now:

1. Rule 1-12-50? - The first portion of every month (hence the number 1), consistently every month (hence the number 12), identify a population index upwards of fifty (hence the number 50) key customers or emerging customers and provide them a value added communication.

2. eSignature Line ?C Consider adding into your standard email auto signature line any updates on products or services you provide to all recipients of your communication exchanges. This also serves as a powerful standardization for ensuring customers receive advance notices for deadlines, product or service announcements, changes and discontinuations, etc.

3. eAuto Responder - Consider adding into your standard email auto responder (if you don't engage it routinely, especially engage it when you will be away from email receiving) any updates on products or services you provide to all recipients of your communication exchanges. This is also a great way to promote and advertise to those people that initiate sending email traffic to you first, as now you can instantly bounce back a message to them.

4. Hotel LettersRealize that in most all hotels there seems to be at least pieces of stationary and envelopes in the desk drawer. Consider a hand written note to three 'Vital Fews' about something that is top of mind to you and of value to them.

5. 'Advocate' Maintenance ?C Ensure that you never let an advocate get more than 30 days out from hearing from or seeing you. Plan regular communications and/or 'thank you' events to draw from them ways to continue to enhance the service you provide to them.

6. NewsletterDesign a high impact, value rich content based print newsletter for your core customers (the Vital Few) and send routinely to them as a way to enrich their value proposition in their market. Then, soft communicate a product/service from you to them at the end of each newsletter. This vehicle can be distributed to customers as statement-stuffers, attachments with invoices and contracts, attached to proposals and general correspondence from customer service contact professionals and the sales team alike. This can serve as a source for the Rule 1-12-50? campaign.

7. Fax Alerts ?C Consider a Friday afternoon fax blast to your customers with any products/services that can impact their bottom line, send announcements and press releases, etc. If these contact names are in your data base as clients and or contacts that you have a pre existing relationship with and/or have established a relationship with whereby they want communication offers from you, than a Fax alert or blast is a smart, fast, economical and acceptable contact means. Conversely, if you don't have this rapport or permission then a fax blast may be seen as spam and be illegal in some non business growth oriented communities!

Deploy these field-tested and proven strategies now and watch your business flourish.

Author: Myra Golden

Author Bio:

Myra Golden is an award-winning professional speaker and principal of Myra Golden Seminars, LLC, a customer service training firm serving clients in food and beverage, banking, healthcare, hospitality, and other industries. Her client list includes McDonald??s, Johnson & Johnson, Coca-Cola, Frito-Lay, Michelin Tires, Pirelli, and Procter & Gamble, among many others. For hundreds of ideas for customer service improvement for use in customer service training, visit the customer service training resource portal by going to www.totalcustomerservicetraining.com

This article can be searched using: customer service tips, good customer service, customer self service, customer support systems

Tellico Village Land, Tennessee - Tellico Village Tennessee Land for Sale

Outsourcing For Your Medical Practice

A Tale Of Two Restaurants

Workplace Violence - People are Dying Going to Work

Fundraising Letters: Questions To Ask Yourself Before You Ask Anyone For A Donation

Communication Is A 2-Way Street (The Networking Factor)

Multiple Income Streams - Where to Begin?

Marketing ? Like a Game of Chess

How To Write Killer Business Plans - Part 1

Trigger Button Marketing

Index Page :> Privacy Policy :> Terms & Conditions

7 Business Growth W.O.W.? Tactics for Increased Market Share

Related Articles